Source: Accenture Interactive [pdf]
Notes: The survey, which was restricted to 20-40-year-olds, found that 93% are comfortable getting contacted from brands and suppliers via email, compared to fewer than 6 in 10 feeling comfortable about contact via social media or text message. Only one-quarter are comfortable receiving phone calls, though.
Related: Consumers Want Emails From Brands… Just Not Too Many (more…)